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Our Method

Analysis and Strategy

  • Understanding your business needs
  • Analysing the competition and your positioning
  • Defining your goals
  • Creating a plan
  • Optimizing your business processes

Prototypes and Design

  • Designing and building the information architecture
  • Conceiving wireframes and user testing
  • Optimizing user experience and ergonomics
  • Create a responsive multi platform design
  • Writing and editing


  • Linking your internal tools to web platforms
  • Implementing performance measures
  • Creating tracking dashboards
  • Programming and integrating prefered solutions
  • Performing quality control


  • Offering technical assistance
  • Web hosting on our servers
  • Carrying out maintenance and monitoring
  • Analyzing results and proposing improvements

imarcom primarily uses Agile and Waterfall project management methods to bring your website and/or applications to life. We split our projects into multiple components and deliverables. Although tasks are executed sequentially, our multidisciplinary team works in unison at every level to ensure that the recommendations OF all our experts are considered and met.